News

Date:  21 July 2009

Allied Presents Bloom for G & J Greenall

Allied Glass Containers has recently reinforced its creativity in the field of new product development with the successful production of a stunning proprietary bottle for G&J Greenall?s new premium gin Bloom.

Presenting a stylish and contemporary image for the spirit, the ornate jewel cut bottle which has flowering vines winding up its neck, perfectly captures the overriding concepts of nature and femininity that encompass Bloom.

Phillip Morris, Allied?s Sales and Marketing Director, says:

"Allied Glass was delighted to work with G & J Greenall on the Bloom project. Our range of modern facilities and state of the art manufacturing are ideally suited to companies looking for high quality glass packaging aimed at the premium drinks sector."

He continues:

"We worked very closely with G & J Greenalls to create a container that has great presence and impact on-shelf, reflecting the premium quality of the spirit. The Bloom bottle is an excellent example of how Allied can help customers to develop packaging that gives them a competitive edge in their marketplace over rival brands."

Challenging current manufacturing standards, the lattice pattern embossed on the bottle has a level of intricacy usually reserved for printed labels. This, is coupled with the subtle glass colour which reflects the influence of the garden and the natural cork, which compliments the innate appeal of Bloom.
 
Bloom is a triple distilled London Dry Gin that uses fresh spring water and natural botanicals for its flavor. Bloom perfectly marries 100% natural Chamomile, Pomelo, and Honeysuckle to create a soft, light, refreshing gin experience rounded with subtle notes of honey and orange. Perfect in a fresh fruity or lightly sweet cocktail.
Allied Presents Bloom for G & J Greenall